Archive for the 'marketing heck' Category



Nazi imagry.
Not a smart move.

announcement

For those of you coming here expecting profound pronouncements on the state of modern marketing and public relations… look no further than my new blog, Marketing Begins at Home.
For those of you here for more of the wacky hi-jinks of my offspring… the girls are pooping in the big girl potty.
I thought you […]

We’re all sick here.
Well I am and the kids are showing signs.
Which brings up an important announcement. I’m going to spin off the marketing and technology stuff into a brand spanking new blog. Those of you who miss the good old days of long rambling descriptions of charming things the kids are saying, […]

Cluelesstrain

Or how not to pitch a blogger.
Or more stuff that just cracks me up about being in marketing.
Joi Ito points to Bjoern Ognibeni, a marketing consultant in Germany.
It’s just too funny. Go follow the links and enjoy.
Yes, markets are conversations but not all conversations are worth the time and effort.

Meatspace coordinates: Starbucks on 45th Street near 6th Avenue, NYC.
The other day, when all hell was breaking, Sue said ‘this is your resume, now what are you going to do with it?’ A reasonable question for a wife to ask her unemployed husband.
Here’s one thing to do with all of this new […]

So… this is what it’s like to be Scoblized.
Robert, you are a true mensch.
UPDATE Thanks Hugh! You’re a mensch as well.
The next time either of you are in New York, beers are on me.

The always perceptive Mr. Scoble asks:
The Cluetrain is a start. What’s your mission in life?
Good question and I’ll paraphrase my email back to Robert here.
I’ve been in and out of the PR agency world since 1997. I’ve seen the boom, the bust and the alleged recovery. I’ve worked with some folks who ‘get it’ and […]

One serious PR / media relations guy who’s read the Cluetrain and the Hughtrain, gets blogging, knows what a wiki is and how to use it and can ride the Long Tail…currently available and seeking employment.
email me for my resume.
You know where to find me.

memo to self

Never work for someone, or with someone, who hasn’t read the Cluetrain.

Yesterday I had the pleasure of meeting ubber-alpha-blogger Steve Rubel.
In the PR industry, of which I am a cog in the giant machine, Steve is the guru slash crazed guy wandering in the wilderness screaming “the whole world is changing!!!” Or as Scoble and Shel would put it “Blog or Die!!!!” On top of […]




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