Public Relations, Social Media and Ephemera Since 2005
Viral marketing can be so subtle sometimes, you hardly realize it’s there.
I know I’m a bit obsessed with this movie but if you are already in on the joke, this is one of the funniest bits of viral marketing I’ve seen in a while.
Link via Ain’t It Cool News
Forty-eight years ago, I made the cold call to Ray Kroc, and that’s how we got the McDonald’s business. Today, you still need those kinds of relationships and skills.
If you haven’t been reading Jeremy Pepper’s PR Face2Face interview series, you’ve been missing some important stuff. The latest, Jeremy’s interview with GolinHarris founder Al Golin is a must-read for pearls of wisdom like the one above, and many more.
…what Eric said.
Congrats to one of the hardest working people in the trenches promoting and evangelizing on behalf of blogs in PR. It’s nice when the PR guy gets the full page picture!
Lots of dancing in the streets over the BusinessWeek cover story on blogs. And I can see the well worn copies of BusinessWeek – pages covered in post-it notes – being passed around the offices of agencies everywhere on Monday morning.
Pardon me for checking my train schedule but does it strike anyone that BusinessWeek is painting a moving train here?
I think it’s fairly safe to say that everyone who ‘gets’ blogging, RSS, podcasting, Wikis, etc., is already on the train. Anyone who’s going to pick up this article, slap themselves on the forehead and make a panicked call to their marketing department (“Get me Johnson on the phone… We need a blog!!”) is someone who’s picture I might find in my son’s Big Book of Dinosaurs.
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