Where do you want to be in five years?

commodity brokers.jpgAs my lovely wife said to me this evening over dinner…. so what does all of this get you?

In other words, the suit is nice, the shirt is nice, but how does this put the kids through college?

Simple.

Don’t get caught doing whatever everyone else is doing. Don’t be a commodity.

Auburn students and the rest of you, pay attention… when you get out of college and join the agency world. Pay close attention to what everyone else is doing.

Whatever that is, do the opposite.

There in a nutshell is the secret to my success.

Update: Hugh’s been drinking from the same bottle.

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  • "Pay close attention to what everyone else is doing. Whatever that is, do the opposite."

    That one sentence has made me think.
  • Jack Isaac
    Something like this?
  • Tricia
    This was refreshing to read. I am about to be at the point of job-hunting and all things "real world." It is nice to hear someone say, it's ok to be different! I think too often people get so caught up in trying to fit in that they forget to be themselves. I have been guilty of this myself and everytime it felt weird because I wasn't being me. It's hopeful to know that the same applies in the working world. Do the opposite of what everyone else is doing. I like it. I hope that I can put it to work for me in the future.
  • I like that. I am, like Tricia, to the point of exhaustion with job hunts and internship hunts. Some of my fellow pr friends are obsessed with the idea of getting into an agency and being the top of this and that. I on the other hand, want to be able to use my creativity with a little bit of variety in my day-to-day business. I want to gain experience and work somewhere that I enjoy. In the next five years I plan to have a job that I enjoy and a lot of friends and family. At this point, I really just want to learn what it is I chose to do for the rest of my life. I don't think I even knew what pr was when I chose it as my major. The things that have made me excited about pr are my classes that involve hands-on work and my family's company, Sounds of the South Productions. Concert production has made me want to enter event planning and production but I am extremely opened minded about it. So thanks for the refreshing comment and not giving us the text book answer.
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