A crowd gathered at the San Francisco Apple Store last night to hear the cream of the Mac podcasting universe.
Amid the talk of who’s mic was bigger and how much to spend or not spend on equipment, the takeaway was this. There is no one to ask for permission. If you want to podcast, you can be a podcaster. You don’t need to do market research, buy expensive equipment or go through the traditional media gatekeepers.
Just do it.





