After a two week break from the madness, I’m back out on the road again next week. Then another trip the week after that.
The rest of March and April looks free, for the moment. But nothing is set in stone.
So this time I’m not going to let the road beat me down. I’m taking steps. I’ve cut back, waaaaay back on coffee and caffeine. I’ve upped my sporadic (and half-assed) trips to the yoga studio and gym to almost daily. I’m gulping down vitamins.
I will not be defeated!
But fear not, next week in Vegas I’ll be my usual jovial and edgy self.
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is Kami’s discussion of the possible pitfalls of corporate blogging and the likelyhood of each scenario actually happening.
In my discussions with agencies, I always here the same reasons for not blogging – what if someone says something bad, what if a disgruntled customer makes a negative comment, what if we get sued, what if everybody goes to Katz’s Deli at the same time and orders the corned beaf sandwich (name that movie…).
It’s easy enough to dismiss these as the typical roadblocks and excuses that old school companies put up to slow down any new idea. But in each objection there is certainly a kernal of truth and as social media consultants, we need to be able to address them and make sure our clients are comfortable with the outcomes.
Kami breaks down the top ten objections / concerns and ranks them in order, from likely to no way. I’m an so stealing this for my workshop at NCF next week.
link
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