In the Bullseye

This afternoon I joined Media Bullseye’s Roundtable on PR and related issues. I argued, quite forcefully, that the Chinese crackdown in Tibet was bringing out the worst in corporate PR folks who (as they typically do) view everything as an image problem. I didn’t argue that PR has no place in this discussion (as is noted on the site) but that there’s a place for a (long overdue) frank discussion of corporate morals and obligations in this whole kerfufle.

On the lighter side, we discussed the place of April Fools Jokes in the Web2.0 world.

You can listen to the conversation here.

Update: According to PRNewser, the Chinese government has been quietly reaching out to Western PR agencies to discuss:

public relations strategies to be used before the games, media background and market analysis on how China is perceived in the West.

Story, via UPI

Let’s keep an eye on this.

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  • THanks for joining us David, it was a pleasure! :)
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