Twin Princess Number One and I had a great couple of days in Our Nation’s Capital - a well deserved break from school and sibling rivalries for the Girl and a chance to show her some history and introduce her to the world of social media for Daddy.
Thursday we got a guided tour of the Capital building led by Zach the Intern from Congressman John Hall’s office. While Zach impressed us with his knowledge of the history of the building - and obvious love and enthusiasm for his opportunity to work on the Hill - he really blew me away by arranging a floor debate between Speaker of the House Nancy Pelosi and Minority Leader John Bohner on a proposed extension of UI benefits just as we entered the House Gallery. So I pointed her out to the Girl and mumbled something about positive female role models. She was more concerned with lunch.
Friday was Blog Potomac and while I will leave the details to another post, I have to give kudos to Geoff Livingston for the event. It was a great lineup of speakers and a great venue.
We’re here at the New Communications Forum, learning stuff…
Update: Yep, this was a demo. Great session this morning. We are truly moving beyond talking about if we should blog. I’m jazzed and energized by the discussions going on here and looking forward to tomorrow.
It’s almost time for the annual New Communications Forum, this year in Santa Rosa, California.
This has become the conference to attend if you are in the PR business and want to learn from the smartest and most insightful minds in the industry. Every aspect of social media and how to integrate it into your communications program will be covered by the best experts in the field.
I’ll be running a pre-conference workshop entitled “Beyond the Blog” on ways to move your social media outreach efforts beyond just having a blog. There are still spaces so if you are interested, sign up here.
I’ll be running a workshop “Beyond Blogging” on what to do once you have your blog up and running.
The New Communications Forum has become THE annual gathering for PR and marketing folks who are implementing social media for their clients or in their organizations. If this describes you, or if you are in a PR agency and want to learn from some of the finest minds in the field, you best be attending.
Forgive me for tooting my own horn here but I’ve never received as much good wuffie for a panel or speaking gig as I have for the panel I moderated last week at SXSW. Here are more good reviews from Tim Walker, Small Business Survival, Adam Darowski and That Canadian Girl. Chris Heuer, who participated in the panel, added his own thoughts on the matter here.
In short, don’t sell people crap, don’t try to pretend that people need your crap and don’t, by any means, try to pretend your crap is not crap - because everyone knows crap when they smell it.
David Parmet is a New York based PR guru who helps businesses and agencies navigate the seas of social media.
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The opinions expressed in this blog are solely my own and do not reflect those of my clients or employers, past, present or future.
