Mouthing Off

PR vs The Bloggers part XXVII

Every year the New York City Press Corps lampoon the shenanigans of New York’s political elite at the Inner Circle Dinner. You may remember the pictures of Rudy G in a dress. What I remember most are the lyrics of the closing number. The assembled journalists address the audience of New York’s greatest movers and [...]


Where Nobody Knows Kara Swisher’s Name

I wonder if I gathered 100 of my neighbors…
all of whom (are) quite intelligent, armed with all kinds of the latest devices (many, many people (have) iPhones, for example) and not sluggish about technology
…if any of them would even know who Kara Swisher is. Or care.
Link
Bonus link: Matthew Ingram:
I don’t think the concept of Twitter [...]


The lesson for the day…

Sometimes I wonder if we’ve lost our collective senses of perspective, if not our minds.
Here in the Bedford Central School District (motto “Please, We’ll Put Your Kid In The Gifted Program If You Promise Not To Sue Us”) the high school has been evacuated twice in the past few months owing to various “threats”.
More likely [...]


Press kits

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Press kits, originally uploaded by david parmet.

So you spent all last week putting together this amazing press kit. Four color printing and embossed folders.
Well guess what. I’m in the [...]


So you’re calling bullshit…

Josh has called out the fakers, the frauds and the fools in our industry. Especially those who present themselves as experts when their experience is inch deep and not much wider.
Many times recently I’ve been sitting in conferences listening to ‘experts’ talk about various subjects. I’ve always said my definition of expert, especially when it [...]