Tag Archive for 'twitter'

Thanks For Following!

Published
by
David Parmet
on 12/29/2008
in Clue-less
. Comments
Image representing Twitter as depicted in Crun...
Image via CrunchBase

Chris Brogan points to one of my biggest social media pet peeves of 2008. It’s those annoying ‘thanks for following me’ auto-responders on Twitter.

You don’t need to use robots to thank me and click on your stupid website. If you’re too busy to be an actual human on a social network, don’t join another social network. It’s okay. We understand. Lots of people think Twitter is stupid.

Link

Agreed. I’m following you because I figured I’d return the courtesy. Not because I’m interested in finding success, losing weight, buying real estate, finding Jesus or sharing Fantasy Football picks. If that’s all you see in social media - a transaction - then please move on.

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For Whom The Bell Tweets

Published
by
David Parmet
on 12/16/2008
in Self Promotion and news
. Comments

I was interviewed by Jessica Levco of Ragan for her story on The Media is Dying - a Twitter collective, recording the slow drip drip death of old media.

David Parmet, a New York PR agent, said the feed helps those involved in the public relations industry.

“For PR flacks, it’s always a good idea to make sure you know when journalists are moving around,” Parmet said. “If you’re pitching a story, you’ve got to know where people are.”

Link

Actually, what I said (and believe) is that “The Media” is a misnomer. It’s not media, old or new, that is dying. It’s the business model that’s giving up the ghost.

Peter Himler (as always) puts it more succinctly than I:

In my opinion, the name was simply inaccurate. Themediaisexpanding, changing, convulsing are probably more apt descriptions of what’s happening in the media ecosystem.

Link

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A Room With A View

Published
by
David Parmet
on 9/19/2008
in Clue-full
. Comments

I was twittering with someone last night about hotels - I mentioned that when I can I always stay at Marriott’s Courtyard chain. There’s something about consistancy in a hotel chain - every one is more or less like every other one. Call me crazy but I like knowing exactly where they leave the ethernet cable.

So this afternoon I got this tweet.

Way to go to make me feel the love!

Is there a doctor in the house?

Published
by
David Parmet
on 5/12/2008
in Required Reading
. Comments

Permit me one more blog entry about Twitter. Ok?

It’s like entering a noisy, crowded stadium and saying, ‘Is there a doctor in the house?’… The entire stadium quiets to silence and everyone sits down except for four people that raise their hand and say ‘I can help!’…It’s that powerful and can provide a whole new lifeline of resources to draw from.

Link

The Evolution of the Pitch

Published
by
David Parmet
on 5/6/2008
in State of the Art
. Comments

It wasn’t that long ago that we were mailing pitches to journalists. Yes, snail mail. Or, as I did during the summer of 1986 while working for a Congressional Campaign on Long Island, driving out to the editorial offices and hand delivering releases to the reporters’ desks. Fax machines were reserved for media advisories (News Conference this Morning!!!).

In the mid-1990s I worked on the press staff of the New York City Council and pitching was as simple as wandering upstairs to Room 5 - the press room - and seeing who was up against a deadline with no story.

Then along came email and nothing was ever the same. The less said about that the better.

As new tools come along, new avenues to journalists are open to us. Of course, just like email, these new avenues are prone to abuse. But for those PR folks who are paying attention, there are new opportunities for clients opening up all the time.

For example, if you’ve been reading Stowe Boyd, you’d know exactly how he likes to be approached.

Bonus point: this is exactly why it’s important for PR people to be up to date on the latest social media tools. If journalists are telling you how they’d prefer to be pitched, it’s your obligation to learn.